About the Role:
This position is responsible for developing strategies and implementing initiatives in the online space. From product and service offerings through to successful visuals and online advertising, a person in this role will drive traffic and business to their company’s website and online offering.
Although this role is creative, analytical ability is also required as results need to be tracked to determine the success of activities.
An average day will include:
Managing team members and technical teams
Executing marketing plans
Providing feedback to the executive team
Skills will depend on the sector and company, however a relevant qualification will be preferred as well as a strong technical knowledge to handle projects and teams in various functions within the business.
Experience with online marketing is important as is a proven background in delivering successful marketing initiatives.